Electronics

These Money Counters Tripled in Value

These Money Counters Tripled in Value

Robert Calendar

These money counters briefly trended for their over-the-top presentation, and continue to resell.

Key Points

  • Limited edition items were only available to users on the NTWRK app in limited quantities.
  • Money counters sold for $140, and resellers were able to sell them for $500 or more easily.
  • Initial release was in October 2019, followed by a surprise restock in July 2020.

Celebrity jeweller Ben Baller has done several collaborations with the commerce app NTWRK in the past. These gold plated money counters released in October 2019 exclusively through the NTWRK app, and immediately sold out. Since then, resellers have been able to sell them for anywhere from $500-$600, even years after their release.

Ben Baller links with NTWRK

If you're looking for something ostentatious, that makes it clear you really, REALLY, like money, why not go for a gold-plated money counter? Well known for his outrageous and instantly-recognizable chains and other jewelry, Ben Baller would lend his name to this series of money counters as part of a collaboration with commerce app NTWRK in 2019.

NTWRK bills itself as a platform for "curated livestream shopping with world-class creators" aiming to bridge the gap between celebrity and consumption. Users are able to buy various items related one way or another to high fashion or popular culture. From live streamers to models, if someone has something to sell, they can list it through NTWRK.

The Ben Baller Money Counter

So, when looking for a collaborator as part of a marketing push for the platform in October 2019, Ben Baller made for an excellent choice. His designs already fit in well with the confluence of wealth and culture targeted by the app. The initial collaboration would feature a limited production run of money counters, and users would need to download and use the NTWRK app to make a purchase.

This first promotion was an instant success, and the counters sold out very quickly. Listings on Grailled and Stockx would take off quickly, skyrocketing to over $400 within a week.

The following year, NTWRK would make the money counters available through the app again. Again, supplies were sold out almost immediately, and this time the aftermarket price would reach $500 or more.

Since these releases, the counters have done surprisingly well, holding their value at or above the $500 mark. Ben Baller has since done several other collaborations with the NTWRK app, so resellers should pay careful attention to future projects with his name on them.

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